Recently, while attending a Wine Industry Symposium, I had the good fortune to sit next to a fellow consultant, James… Read More
Some people think “culture” is what you get in your yogurt. So called “company culture” starts from the top and… Read More
Brand recognition is the life blood of any product that passes through distribution channels. Building your brand to the point… Read More
Brands that stand for more than just their products have a huge advantage in this era of increasing transparency. It’s… Read More
You may have a great product at a great price, and people may really want it, but that doesn’t mean… Read More
Sometimes opportunity lands in your lap, but opportunity can be time sensitive, so sometimes you’ll have to act fast, even… Read More
Your people are your most valuable asset. When you are a start-up, they are critical. They represent your company to… Read More
OK, you need some money to get started, but you can seriously reduce the amount if you take advantage of… Read More
As much as you may love your product and know that everyone else will love it too, you still need… Read More
On Tuesday we had the pleasure of attending Gary Vaynerchuk’s book signing in Marin County. He champions a classic message… Read More