Contributed Content to Print & Online Media

Top Print Publications

Michael Houlihan & Bonnie Harvey

All Content Copyright Footnotes Press, LLC


The Business Journals

01/29/2019   Why Reflection, Analysis, and Redirection Are so Important to a Business’ Growth

12/28/2018   The Soft Skills That Boost Entrepreneurial Success

11/06/2018   To Succeed in Business, Delegation is Not a Choice, it’s a Requirement

09/05/2018   3 Ways to Get Your Vendors to Reduce Your Need for Cash

07/27/2018   How to think about exiting your business (even if you’re never going to sell)

06/12/2018   Whatever Business You Think You’re in, Your Employees Should Be Oriented on Your Customers

05/23/2018   5 Entrepreneurial Skills You Learn in College

04/23/2018   5 Ways to Deal with Frustration When Your Work is Stopped by Another Team

03/23/2018   3 Reasons Budding Entrepreneurs Should Finish College

03/02/2018   5 Ways to Tell if You’re Persistent or Stuck in a Rut

02/23/2018   7 Rules for Successful Delegation 

01/30/2018   How to Overcome the Challenge of Perceived Value

01/15/2018   3 New Year’s Resolutions to Improve Your Bottom Line

12/27/2017   7 Ways The Gig Economy Affects Your Business

12/20/2017   3 Reasons to Start a New Branded Product Now

12/1/2017     5 Ways to Love Complaining Customers 

11/15/2017   How to Spin Up Fast Without Spinning Out of Control

10/30/2017   The Trouble with Disruption

10/18/2017    7 Tenets for Success That Go Beyond ‘Bootstrap’

9/28/2017      Do You Deserve Success Just Because You Follow a Process?

9/8/2017        How to Know When it’s the Right Time to Quit Your Day Job

8/14/2017      How the Right ‘Spirit’ Can Help You Start a Business Without Venture Capital 

7/25/2017       How to Count Down Success 

7/6/2017         How to Make Sure You Hear the Good Ideas That Will Improve Your Company

6/20/2017       How to Take Control by Aiming, Not Blaming

6/9/2017          7 Steps to Infuse Entrepreneurial Thinking Into Company Culture

6/1/2017         The 4 Stages of Business Growth Each Present Their Own Challenges

5/15/2017       How to Get Ready to Sell Your Business — Even if You Don’t Plan To

5/4/2017        5 Ways to Build and Grow Trust

4/26/2017       The 3 Core Competencies Entrepreneurs Must Master to Succeed

4/10/2017      Give Your People Permission to be Brilliant

3/22/2017      How to Keep The Entrepreneurial Spirit as Your Business Grows

3/13/2017      10 Tips for Video Conferencing Etiquette

2/15/2017       It’s a New Year, So Get Out Your Pruning Shears

1/27/2017      7 Tips for More Effective Email

1/13/2017      Get More Sales by Recognizing These 5 Selling Seasons

12/20/2016    How Know-the-Need is Better than Need-to-know

12/8/2016      How Social skills can Reduce Your Need For Cash

11/22/2016    5 Principles For Solving Problems

11/7/2016       Organizations that want an entrepreneurial culture need to walk the talk

10/24/2016    Don’t Just Answer the Question: Address the Assumption Behind the Question

10/5/2016      Back to the Garage: How to Recapture the Entrepreneurial Spirit



4/4/2016         Secrets Of Success From 6 Visionary Entrepreneurs

10/5/2015       5 Keys To Launching A Successful Startup — Insights From The Founders Of Barefoot Wines

8/24/2015       8 Lessons For Budding Entrepreneurs



03/02/2019  Garbage In, Energy Out: Synova Power Turns Waste Into Electricity

02/02/2019  The 50-Word Blurb and the 5-Slide Deck

01/05/2019   Chewing Their Way to the Top

12/01/2018   It’s Official: Customers Prefer Sustainable Companies

10/06/2018   Outsource Everything but Accounting, Quality Control and Sales

09/08/2018   Startups That Overlook the Cost of Sales … Fail!

08/11/2018   The More You Talk, the Less They Listen

07/29/2018   Alaska Is Offering Entrepreneurs a Huge Renewable Energy Opportunity

06/11/2018   Networking Rule #1: ‘Take Off the Bib and Put on the Apron!’

05/12/2018   Does Social Marketing Really Make Dollars and Cents?

04/07/2018   The Top 4 Reasons Startups Fail, According to 14 International Accelerators

03/05/2018  14 International Accelerators Speak Out on the Top 4 Components for Startup Success

01/16/2018   How Crowdsourcing Is Shaping the Future of Everything

12/16/2017  I Followed the Process. Where’s My 6 Figures in 6 Months?

11/12/2017  5 Ways to Grow and Build Trust

10/2/2017   The 7 Habits of Highly Brandable People 

9/2/2017     Get the Word Out With Worthy Cause Marketing

8/2/2017     Do your Suppliers Like You?

7/22/2017   Pyramids are for Dead Pharoahs

 6/20/2016    10 Business Lessons Learned From the Founders of America’s Biggest Wine Brand

9/21/2012     Oops, My Bad! 5 Ways Your Business Can Improve by Admitting to Mistakes

C-Suite Network

01/16/2019   7 Moves that WILL Get You a “Yes!”

01/08/2019   What Business Is Right for Me?

12/27/2018   8 Necessary Steps to Make Your Mistakes WRITE!

12/12/2018   4 Ways to Prevent Sinking in Startup Expenses

12/05/2018   Mind Your Own Business

11/30/2018   3 Necessary Business Functions That Cannot Be Outsourced

11/20/2018   Do You Have a Customer Intel Team?

11/07/2018   3 Ways Your Vendors Can Lessen Your Need for Cash

10/30/2018   Play The “No” Game

10/23/2018   5 Methods to Overcome Frustration

10/8/2018   Why Did You Start Your Business?

09/25/2018   Use the Barefoot Spirit to Ignite Entrepreneurial Culture Within Your Business

09/19/2018   Every Startup Needs Employees with an Entrepreneurial Mindset

09/06/2018   A New Entrepreneur Is an Easy Target for Unreliable Merchants

08/22/2018  To Find Success, An Entrepreneur Must Constantly Sell to Business Relationships

08/13/2018   The 7 Components of Brand Identity That Develop Your CPG Brand

08/01/2018   Building Your Brand Entails Counterintuitive Decisions

07/24/2018   3 Reasons Why Entrepreneurs-To-Be Should Finish College

07/11/2018   Why Perceived Value is a Choice

07/04/2018   7 Ways to Delegate Successfully

06/26/2018   3 Steps to Prevent Growth from Ruining Your Business

06/19/2018   The Real Cost of Buying Into ‘Algo-logic’

06/05/2018   Design Your Brand’s Logo, Catchphrase, and Name to Have Even More Impact

05/29/2018   The 4 Phases of Business Development Need Different Strategies for Brand Growth and Survival

05/16/2018   Boost Brand-Building Online with Physical Distribution

05/08/2018   The 4 Core Proficiencies of the Barefoot Startup

04/25/2018   Is a Knowledge-Hungry Crowd Ready for Wisdom At Last?

04/17/2018   7 Ways to Overcome Adversity: Don’t Let Fear Stop You or Force Impulsive Decisions

04/03/2018   Product and Brand: What’s the Difference?

03/19/2018   5 Steps for Physical Product Brands to Stay Relevant

03/12/2018   Brand Performance Is Determined by Recognition, History, and Placement

03/05/2018   Startup Brand Builders Must Not Underestimate the Retail Sales Process

02/20/2018   Your Brand is Only as Good as Your Distribution

02/12/2018   Rebrand with Your Brand Equity Intact

02/06/2018   Vigilant Quality Control Can Save Your Brand’s Reputation

02/01/2018   5 Methods to Boost Your Brand’s Relationships in the New Year

01/22/2018   5 Traits of Authenticity that Diversify Your Brand

01/16/2018   Without a Brand Promise a Brand is Just a Label

01//02/2018   Your Brand Promise Depends on Quality Assurance

12/06/2017   How Employee Engagement Can Be Smothered by Compensation, Compliance, and Corporate Structure

12/06/2017   5 Steps to Build and Develop Trust

12/04/2017  Why is the Barefoot Startup So Important Today?

11/28/2017   People Want Entrepreneurial Culture!

11/21/2017   So, You Say Your Company Wants an Entrepreneurial Culture

11/20/2017   Do Your Employees and Consumers Share the Values of Your Company?

11/14/2017   Need to Make Connections? Get on the Phone!   

11/07/2017   7 Ways Entrepreneurship Can Be Incorporated into Your Company Culture 


9/1/2016         Invert Your Business Funnel – Accelerate Your Associations Impact



 9/30/2016      It Takes More Than a Great Idea to Sell a Product

10/21/2014     Maintaining an Entrepreneurial Spirit in the C-Suite

11/30/2012     Starting a Business? Help Save Your Cash and Try Bartering



 5/24/2013       Fun beach reading for small business inspiration

5/24/2013       Rags-to-riches beach reading: the Barefoot Wine story

4/19/2013       Barefoot Wine Founders: How to Taste Success

3/14/2013       The Barefoot Spirit is a Strong One; Interview with Michael Houlihan



3/6/2015         Troublesome Types Drain A Company’s Vitality; Tame Them

12/29/2014     Elevating The Workplace Atmosphere Pays Off

10/24/2014     Inspire Smiles: Personable Approach Ups Relationships

8/8/2013         Harvey, Houlihan Went Barefoot Building Wine Giant

12/14/2012     Partner With Nonprofits To Market What You Sell

12/13/2012     Top Entrepreneurs Follow Inspiration With Execution



2/18/2016       The 9 types of clients you need to kick to the curb



4/1/2014         You Won’t Learn This in Business School



 6/12/2014       Barefoot Got Up And Running by Taking the Snobbery Out of Wine



 2/10/2017       Is It Time To Make Up Or Break Up With Your Management Team?

6/22/2016       7 Ways To Help Reduce Employee Poaching

4/15/2016       The Pros and Cons Of Hiring New College Graduates

12/19/2012     Barefoot Wines: From Laundry Room Start-Up To Bestselling Brand




7/1/2013         Eight Ways to Create a More Entrepreneurial Workforce



1/1/2014         Growing the Greenest Pasture How to Create Real Employee Engagement

8/1/2013         Make Mistakes Right Five Ways to Improve Your Organization When You Blow It


2/1/2017         Double Your Sales – Here is the Magic Bullet! (On page 44)