Tips From The Top: Conversation With Michael Houlihan and Bonnie Harvey
We were recently interviewed on Thrive Global, by Adam Mendler. Adam: Thanks again for taking the time to share your story and your advice. First things first, though, I am sure readers would love to learn more about you. What is something about you that would...
5 Missteps and Remedies for Building a Consumer Packaged Goods Brand from Ground Zero
Misstep #1: private label You need capital so you provide your product to a retailer as their house, control, or own brand. Now you are a commodity supplier. Now you are no longer building your brand. Now they have you over the barrel since you can (and will!) be...
Hawke Talk Podcast
Michael was interviewed on “Hawke Talk” by host, Erik Huberman. To listen to the podcast, please click the play button below: Who We Are Michael Houlihan and Bonnie Harvey co-authored the New York Times bestselling...
The Voices of CX Podcast Interview
M&B were interviewed on “The Voices of CX Podcast” by host, Mary Drumond Who We Are Michael Houlihan and Bonnie Harvey co-authored the New York Times bestselling business book, The Barefoot Spirit: How Hardship, Hustle, and Heart... Americans are Getting a Crash Course in Distribution Management
As consumer-packaged-goods (CPG) brand building advisors with real-world experience on how to build a successful brand, we are taking a special interest in the formidable challenges governments and private companies face in trying to manage the distribution of the...
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