Our Friends and Associates have been bugging us to join the 21st Century and produce an audiobook version of our… Read More
In interviews and podcasts, we are often asked to boil down what we call the Barefoot Spirit to three words… Read More
In interviews and podcasts, we are often asked to boil down the Barefoot Spirit to three words that would capture… Read More
We talk a lot about the Barefoot Spirit. But exactly what is the Barefoot Spirit in essence? It is sales!… Read More
“How do you handle the unknown?” This is the #1 question we hear from students. They come from over 50… Read More
The Barefoot Spirit is the spirit behind the famous Barefoot Wine brand. The word "spirit" has lots of meanings, including… Read More
After we sold our business, our acquirer asked us to come to work for them as brand consultants to, as… Read More
Today it seems like there is an epidemic of employee’s calling in “sick” when they really just don’t want… Read More
There are many approaches to problem solving, but the one we like best requires a multifaceted view of the situation.… Read More
