consumer

Label Damage Screams “Damaged Goods” to Your Customer

In the packaged consumer goods industry, the condition of your label telegraphs the condition of your goods. Even though it… Read More

9 years ago

What is the True Cost of Overseas Outsourcing?

From “shortcut-to-riches” internet marketers to Shark Tank, we hear a constant refrain, “If you want to be successful, outsource your… Read More

9 years ago

The 9 Selling Seasons: Seasonal Selling Can Get You More Sales

Everybody in the consumer products business knows how important the winter holidays are to retail sales. But wait, there’s more,… Read More

9 years ago

Aspiring Entrepreneurs of Consumer Products are Often Overshadowed by Technopreneurs

It’s easy to get the idea that all entrepreneurial pursuits must be in technology. Yet, over half of the start-ups… Read More

9 years ago

Inc. 500 “INSANE REVENUE GROWTH” VinoPro Award Dinner

Last Friday, Michael Houlihan and Martin Jones were honored at VinoPro's award dinner at Benziger Winery in Glen Ellen, CA.… Read More

12 years ago

Successful Hiring takes Preparation, Permission and Patience

No matter what business you think you are in, you wind up in the personnel management business. Your first hires… Read More

12 years ago

Find Good People – Make Great People

People always ask us what we look for in a job applicant because we had such a great staff. Sure,… Read More

13 years ago

The Advantages of Being a Small Start-Up – Part 3

By focusing on your customer, and not your big time competitors, your small start-up has the opportunity to address the market… Read More

13 years ago