Want to sell more this year? Of course, you do! Without sales, you don’t need production or even marketing. In… Read More
It’s no secret that most startups are undercapitalized. They need every penny just to stay in business long enough to… Read More
Discovering Business Opportunities in Problems We are often approached by young folks who ask us, “What business should I go… Read More
You often see line items on business plans for the cost of goods sold, also known as COGS. Most startups… Read More
The Burn Rate and Runway It’s always painful for us to hear a new wantrepreneur talking about the first steps… Read More
In most large companies, the customer service department is strictly for complaint resolution. Companies usually relegate customer service to the… Read More
Expansion, growth, or build-out phase, whatever you call it, it is the most perilous time for your business. This is… Read More
Most startups fail because they have too much overhead and not enough sales – period! In fact, in The Barefoot… Read More
Companies ask us, “How can we get the entrepreneurial spirit?” The real question should be, “How did we lose it?”… Read More
We talk a lot about the Barefoot Spirit. But exactly what is the Barefoot Spirit in essence? It is sales!… Read More