Sales

Improve Your Chances of Success by Starting Small and Carefully

As long as your product is not in a specific market or retailer, it can’t be discontinued. Once you are… Read More

13 years ago

Winning Distribution Strategies

Title: Winning Distribution Strategies Location: Sonoma State University, Rohnert Park, CA Successful brand building hinges on diligent management of the… Read More

13 years ago

The Advantages of Being a Small Start-Up – Part 2

This is the second installment in a four-part series designed to encourage small start-ups by recognizing some of their inherent… Read More

13 years ago

Dress for Success (Especially in the Office)

Many companies these days seem to think that they are giving their office staff some kind of a benefit by… Read More

13 years ago

Positive Company Culture is critical to Growth and Survival – Part 3

This is the third part in the series about the original Barefoot culture. Culture really sets the tone, boundaries, and expectations the… Read More

13 years ago

Positive Company Culture is critical to Growth and Survival – Part 2

A company survives and grows due to sales and the loyalty of customers and staff. Sales are based on price,… Read More

13 years ago

Listen to and Learn from your Sales Staff

  In the previous post we examined some of the ways your well-meaning office, marketing, production and accounting staff may… Read More

13 years ago

Beware of “Money Saving” Suggestions from Your Non-Sales Staff

 Let’s start by realizing that there are really only two divisions in every company, Sales and Sales Support. Since Sales… Read More

13 years ago

Distribution: The Distance between a Great Product and a Sale – Part 4

                     In the  previous three posts we have given just a few examples of the importance of Channel Distribution Management in… Read More

13 years ago

7 Tips to Maximize Your Human Resources

Does your company regard its staff as a commodity, information as a currency, and operate on a need-to know basis?… Read More

13 years ago