We are often asked, “What’s the difference between ‘Cause’ Marketing and ‘Worthy Cause’ Marketing?” The most obvious difference is the… Read More
Many people have asked us, “What are you guys selling, exactly?” We are no longer selling wine. Now we sell… Read More
Sheryl Sandberg, Yahoo COO, author of Lean In: Women, Work, and the Will to Lead, is the founder of the… Read More
Today there is more interest in entrepreneurship than ever before. Half of the college grads are facing self-employment, as perhaps… Read More
Twenty-seven years ago, Barefoot Wines were bottled for the first time. But how the wine found its way to the… Read More
Sometimes what you don’t have can be a true blessing. When we speak to aspiring entrepreneurs and students hoping to… Read More
The salespeople who call on your business have much more to offer than the products and services they represent. They… Read More
Ever wonder what goes through a creditor’s mind when they decide whether or not to give you credit? Creditors, like… Read More
Our grandparents called it “The Golden Rule.” Our parents told us to “Put yourself in the other guy’s shoes.” We… Read More
Linda Murphy talked with Michael about the story of Barefoot Wine, including the challenges, successes, and lessons learned along the… Read More