Zone Recording Studio

Barefoot Wine Founders Employ Zone Recording Technology to Record Audio for Success Magazine Interview

Houlihan and Harvey co-authored the New York Times Bestselling Business Paperback, “The Barefoot Spirit: How Hardship, Hustle, and Heart Built America’s #1 Wine Brand.” From what originated as a start-up in their laundry room in 1986, has since become a nationwide bestselling wine label. Although they possessed little money and minimal experience in the wine industry, Houlihan and Harvey relied on their innovative ideas and an unshakable belief in Barefoot’s potential to overcome adversity and turn their start-up into an iconic brand.

Their book, “The Barefoot Spirit,” chronicles the history and lessons learned in transforming an unknown novelty wine into an American icon. After selling the Barefoot Wine brand to E&J Gallo in 2005, Houlihan and Harvey turned their focus to education. They now share their unique experiences and entrepreneurial skills through workshops, interviews, lectures and consults. Their book is actually required reading at over a dozen universities teaching entrepreneurship.

In order to conduct their interview with Success Magazine, Houlihan and Harvey relied on the recording technology at Zone Recording Studio.

“I set Michael and Bonnie up in a room with two microphones and headphones.  The interviewer was in a studio in Florida with the same setup.  They could hear each other in their earphones via Zone Recording’s ‘phone patch’ technology,” explained Blair Hardman, owner of Zone Recording.

After the recording was completed, Hardman sent the voice recording to Florida where it will be edited by the Florida studio and combined with the interviewer’s voice.

“Ultimately the interview will sound as though both the interviewer and Houlihan and Harvey were together in the same room,” said Hardman.

You can purchase their book at: http://www.amazon.com/The-Barefoot-Spirit-Hardship-Americas/dp/0988224542

You can also read their weekly, informational business blogs at:www.barefootwinefounders.com and www.thebrandauthority.net.

Michael Houlihan & Bonnie Harvey

Starting in a laundry room with no money or industry knowledge, they built the iconic Best-Selling Barefoot Wine Brand - without advertising. In 2005, they monetized their brand equity and now offer proven business principles and real world experience. Visit our YouTube Channel →

Recent Posts

The Barefoot Spirit: How Hardship, Hustle & Heart Built America’s #1 Wine Brand 🍷

Learn how Michael Houlihan and I built an incredible business and made a lasting impact… Read More

3 months ago

Something has to change.

Women’s representation in senior leadership dropped to 18.3% in 2024, down from 18.7% in 2023.… Read More

3 months ago

Book Michael and Bonnie!

“OUTSTANDING speech! Better yet, PERFECT. What an incredible way to end this conference.” -Robert Reiss,… Read More

3 months ago

How to Recognize Opportunity (and Make It Sustainable) KNOCK! KNOCK!

We often hear, “Follow your passion” as the universal prescription for happiness and success. But… Read More

3 months ago

Don’t Hurt Your Brand Image with Single-Use Containers – LOOK WHO’S AT THE TOP OF THE HEAP!

When you brand single-use containers, you are signing your own garbage. These “brand impressions” last… Read More

3 months ago

How Barefoot Wine Mastered Brand Positioning and Customer Research to Capture a Market Gap

How Barefoot Wine Mastered Brand Positioning and Customer Research to Capture a Market Gap //… Read More

3 months ago