The Barefoot Spirit
  • BOOKS
    • The Barefoot Spirit (Audiobook)
    • The Barefoot Spirit (Paperback)
    • The Barefoot Spirit Book Endorsements
    • The Entrepreneurial Culture
    • The Barefoot Startup’s GPS
    • Shelf Smarts
    • Skyrocket Your Sales
  • ADVISORS
  • SPEAKING
    • HIRE MICHAEL & BONNIE
    • Speaking Topics
    • BUSINESS SCHOOL TESTIMONIALS
    • Conference Testimonials
  • NEWS
  • PRESS
    • Contributed Articles
    • Media Resources
    • Media Hits
  • ABOUT
    • CONTACT
Select Page
  • BOOKS
    • The Barefoot Spirit (Audiobook)
    • The Barefoot Spirit (Paperback)
    • The Barefoot Spirit Book Endorsements
    • The Entrepreneurial Culture
    • The Barefoot Startup’s GPS
    • Shelf Smarts
    • Skyrocket Your Sales
  • ADVISORS
  • SPEAKING
    • HIRE MICHAEL & BONNIE
    • Speaking Topics
    • BUSINESS SCHOOL TESTIMONIALS
    • Conference Testimonials
  • NEWS
  • PRESS
    • Contributed Articles
    • Media Resources
    • Media Hits
  • ABOUT
    • CONTACT
What Does Your Brand Stand For?

What Does Your Brand Stand For?

Give Your Brand a Soul.

by Michael Houlihan & Bonnie Harvey | Business Blog

Brands that stand for more than just their products have a huge advantage in this era of increasing transparency. It’s not enough to have the best product at the most popular price any more, and excellent customer service is only the beginning. Now, more than ever,...
How To Get Your Product To The Market

How To Get Your Product To The Market

The Seven Sales

by Michael Houlihan & Bonnie Harvey | Business Blog

You may have a great product at a great price, and people may really want it, but that doesn’t mean you can get it to them. If your product is sold in retail stores, like most consumer goods, it probably has to go through conventional distribution channels. In order...
How to Start a Business with No Knowledge of the Industry

How to Start a Business with No Knowledge of the Industry

Flying Blind

by Michael Houlihan & Bonnie Harvey | Business Blog

Sometimes opportunity lands in your lap, but opportunity can be time sensitive, so sometimes you’ll have to act fast, even if it’s in an unfamiliar industry. Today the web is filled with information on every industry, but the learning curve can feel like hitting a...
7 Tips to Attract and Keep Good People

7 Tips to Attract and Keep Good People

Build a Team

by Michael Houlihan & Bonnie Harvey | Business Blog

Your people are your most valuable asset. When you are a start-up, they are critical. They represent your company to your customers, vendors and your associates. When your people interact well with each other, they will make your workplace productive and satisfying on...
10 Tips For a Start-Up Business with No Money

10 Tips For a Start-Up Business with No Money

The advantages of being broke with a good idea

by Michael Houlihan & Bonnie Harvey | Business Blog

OK, you need some money to get started, but you can seriously reduce the amount if you take advantage of some of these suggestions. Every one of them worked for us: Start in the garage, a spare bedroom, even the laundry room the way we did. Go anywhere you won’t have...
Page 172 of 173« First«...169170171172173»
Purchase Book

Download The Audiobook NOW!

New York Times Besteller
USA Today Bestseller
#1 Bestseller Amazon
#1 Bestseller Barnes & Noble
Top 5 Business Audiobooks of 2020
- Audiobook Publishers Assoc


Business Audio Theatre
Business Audio Theatre

Sign Up for a Free Consultation

“Thanks for sending Michael and Bonnie….good stuff!”
– Craig Hettrich, President, Renaissance Executive Forums of Sacramento
Craig Hettrich
“You guys sure bang out great content consistently! Nicely done.”
– Kim Hoyer, X Factor
Kim Hoyer
“Always interesting and helpful.”
– John Taylor
John Taylor
“Thank you for sending me your weekly blog. I enjoy it and I’m able to glean some ideas for moving my business in some directions that I had not considered previously.”
– John Savory, President – Southwest Office Supply
John Savory
“I love your weekly blog reports! Perfect amount of info, not over packed…”
– Eric, Owner, Dorton Studios
Eric
“Thanks for the great essay on packaging. You always have the most practical advice and detailed info.” 
– Stephanie Schull, Kegelbell
Stephanie Schull
“Awesome!”
– Jonah White
Jonah White
“Awesome, thanks, guys! Exceptionally useful, practical advice.”
– Tim Grosse, e2 Energy Advisors
Tim Grosse
“Their practical insights and communication tips have already proven useful in my career, and I continue to enjoy their relevant newsletters.”
– Melodie Stairs
Melodie Stairs
“Fantastic job!”
– Stephen Key, Author, Columnist & Speaker
Stephen Key






(707) 484-1600
sales@thebarefootspirit.com

  • Facebook
  • Twitter
  • Instagram
  • Youtube

Find Out More About How To Build A CPG Brand

C-Suite

Keynote speakers and New York Times Best Selling Authors Michael Houlihan and Bonnie Harvey

Recent Posts

  • The Barefoot Spirit: How Hardship, Hustle & Heart Built America’s #1 Wine Brand 🍷
  • Something has to change.
  • Book Michael and Bonnie!
  • How to Recognize Opportunity (and Make It Sustainable) KNOCK! KNOCK!
  • Don’t Hurt Your Brand Image with Single-Use Containers – LOOK WHO’S AT THE TOP OF THE HEAP!

About Michael & Bonnie:

Michael Houlihan and Bonnie Harvey help companies become more entrepreneurial. They co-authored the New York Times bestselling business book, The Barefoot Spirit: How Hardship, Hustle, and Heart Built Americas #1 Wine Brand. Read more about their humble beginnings to their creation of an international best-selling wine label HERE.

    Copyright ©2025 TheBarefootSpirit.com
      | About · Privacy Policy · Terms of Use · Sitemap · Contact
    This website uses cookies to ensure you get the best experience on our website. Learn more.