Company Culture

Will the Predilections and Prejudices of Your Employees Hurt Your Business?

The Starbucks Experience Starbucks just found out the hard way. Their own people can take unwarranted, fear-based actions that marginalize… Read More

6 years ago

The Customer Experience is Trumped by the 800 Number Experience

You’ve done everything right as a producer. You’ve given your customer compelling advertising, stellar reputation, and third-party endorsements to put… Read More

10 years ago

Send Your People a Valentine

This is a great time of year to show your people how much you care. It’s still the beginning of… Read More

10 years ago

7 Ways to Spot Entrepreneurial DNA – Part 2

  How do you spot the candidate with entrepreneurial DNA? Here’s part 2 of our discussion on the 7 things… Read More

10 years ago

7 Ways to Spot Entrepreneurial DNA -Part 1

Today there is a loud buzz about the entrepreneurial spirit, the entrepreneurial culture, and even the entrepreneurial DNA. Corporations realize… Read More

10 years ago

5 New Year’s Resolutions to Improve Your Bottom Line

We all want to see our businesses prosper in the New Year. We want our products and services to become… Read More

10 years ago

Should Some Clients Be Fired?

With the New Year upon us, we are all reflecting on our past and how we can improve our future.… Read More

10 years ago

Chambers of Commerce Provide the Building Blocks for a Healthy Economy

Throughout the country, local businesses continue to provide the majority of employment and economic opportunity. Organized into local chambers of… Read More

10 years ago

Spark Entrepreneurial Culture in Your Business with The Barefoot Spirit

After we sold our business, our acquirer asked us to come to work for them as brand consultants to, as… Read More

10 years ago

Communication World Interview

We were recently interviewed by Natasha Nicholson of Communication World Magazine on how to create  an entrepreneurial culture. To read the article,… Read More

10 years ago