The 9 Selling Seasons: Seasonal Selling Can Get You More Sales, Part 2
GET WITH THE PROGRAM!
The calendar year is already divided up into at least 9 distinctive selling seasons. Each selling season, for the most part, is named after the 3-day holiday they run through. The selling seasons all start right after the previous holiday and end on the next holiday....
The 9 Selling Seasons: Seasonal Selling Can Get You More Sales
THE LONG WEEKEND
Everybody in the consumer products business knows how important the winter holidays are to retail sales. But wait, there’s more, a whole lot more! In fact the entire year can be divided up into at least 9 selling seasons. Each one can have special significance for...
Sales, the Job That Resists Automation
WOULD YOU BUY FROM A ROBOT?
Once again we have a flood of new grads hitting the job market. But now the concern is, “Will my job become computerized? Will I be out of a job?” Undergrads are asking the question a different way, “What job should I prepare for that won’t be replaced by a robot?”...
Standing on Ceremony Can Lose the Sale
PROFESSIONAL OR IMPERSONAL
Sometimes you can do everything right and still lose the sale. Why? Because the buyers simply don’t like you or your approach. Sometimes in an effort to be professional we can be read as mechanical, sterile, and heartless. Sure, it’s a thin line between too much...
World’s Greatest Sales Pitch: I Can Help You Sell Your Product!
BEST SALES PERSON = “THE ASSISTANT BUYER”
Everything is dependent on sales. There is no better justification for salaries, offices, production facilities, or even products. With enough investment capital you can have all those things, but they are unsustainable without sales. Our modern business culture has...
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