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Guy Raz’s How I Built This
Guy Raz’s How I Built This is one of iTunes' most-listened-to podcasts, where he interviews the creators of major brands, from LinkedIn’s Reid Hoffman to Virgin Media’s Richard Branson. Raz explores their journeys, highlighting the love, loss, failures, and resilience...
There Are No Glass Ceilings When You Are the Entrepreneur
In business, "glass ceilings" represent the unseen barriers that limit career advancement, especially for women and minorities. However, when you are an entrepreneur, you have the power to shatter these ceilings entirely. As an entrepreneur, you control your destiny....
The Power of Persistence: Lessons from James Dyson and the Founders We Admire
Guy Raz’s recent newsletter offers some truly insightful reflections on persistence and iteration. He shares the story of James Dyson, who spent nearly eight years in his shed, relentlessly working on his invention while many around him doubted his sanity. After 5000...
One of the biggest lessons we learned in brand building…
One of the biggest lessons we learned in brand building is that relying on distributors alone to execute your marketing strategy often leads to wasted resources. We discovered that tons of expensive, well-designed materials were ending up in dumpsters rather than on...
The 7️⃣ Hallmarks of Leadership From Ideation to Monetization
1. Sensitivity: Leaders recognize opportunities, see beyond the present, and embrace input from others with more expertise. 2. Innovation: Leaders create solutions to problems and continuously innovate to keep products market-ready. 3. Tenacity: Leaders persevere...
Women’s Equality in the Workplace is Just Good Business!
Sheryl Sandberg, chairperson of Lean In, has pointed out that there has been virtually no progress in the past decade regarding women's representation in top management positions. She highlights the persistent perception that women are less competent than men for...
MSU Entrepreneurship Center | Bonnie Harvey
In early April, Michael Houlihan and I had the pleasure of traveling to Mississippi State University to speak at their Entrepreneurship Summit brought on by the MSU Center for Entrepreneurship & Outreach. It was a fantastic experience! We also were able to sit...
Know the Metrics that Make Your Brand an Acquisition Target 🎯
Where am I going and WHY? Entrepreneurs are brand builders aiming for capitalization events like mergers, IPOs, or acquisitions. To maximize your brand's value, plan for acquisition from the start. Growth demands significant investment, and brand equity attracts...
7 Rules for Couples in Business
“There are 5.5 million family-owned businesses in the US. They generate 57% of our nation’s GDP, employ 63% of the workforce, and create 75% of all new jobs,” says Sheila Neisler of Catalyst Marketing Company. Here are our top secrets to maintaining a healthy...