The Joy of Giving

The Joy of Giving

SUPPORTING HUMANITARIAN CAUSES IS REWARDING

As we scurry around to complete our holiday gift lists, let’s take some time to think about gifts in general and what they mean to us. A gift is more than its material value. Sometimes the least expensive gift has the most value to us because of who it came from and...
Inc. Magazine Article

Inc. Magazine Article

Kevin Daum’s Inc. Magazine article highlights Michael & Bonnie’s discovery of the philanthropic marketing technique, Worthy Cause Marketing. Click here to read the full article! Who We Are Michael Houlihan and Bonnie Harvey co-authored the New York...
KUCI Radio Show Interview

KUCI Radio Show Interview

Michael discussed the history of Barefoot Wine, including the discovery of Worthy Cause Marketing and his new book, “The Barefoot Spirit” with Ann Herr, radio host for Operation Community Stimulus. This show can be heard weekly on Wednesdays on KUCI 88.9...