10 Questions Our Clients Ask
“HOW DO I DO IT?”
Our clients come to us because of our credentials as the founders of the largest wine brand in the world. They want to know how we began (in our laundry room), how we were financed (we assumed a debt which we traded for wine and bottling services), and how we overcame...
Are Conferences About to Change …Again?
“I PAID TO LISTEN TO AN UPSELL?”
Would you pay $299 or more to attend a two-day conference to listen to 10 speakers selling products from the stage? We wouldn’t and there’s a growing audience rebellion brewing out there that agrees. In the future, it will become harder to fill your conference seats...
3 Ways to Prevent Growth from Killing Your Business!
BUILD OUT OR BLOW OUT?
Expansion, growth, or build-out phase, whatever you call it, it is the most perilous time for your business. This is ironic because the perception from outsiders is that your business must be doing well because it is expanding! But it’s the expansion itself that can...
7 Ways The Gig Economy Affects Your Business
Most startups fail because they have too much overhead and not enough sales — period. In fact, in our program, The Barefoot Startup, we advise our clients to outsource everything but sales, accounting and quality control. Overhead expenses are earned by sales, not the...
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