IT'S ALL ABOUT RELATIONSHIPS!
by Michael Houlihan & Bonnie Harvey | Business Blog
As you conduct your business, you will find a myriad of folks you will interact with, and their cooperation and support are crucial to your success. Simply having a killer product at an unbeatable price just isn’t good enough to guarantee success. You must gain the... SUSTAINABLE BUSINESS-TO-BUSINESS RELATIONSHIPS ARE BASED ON YOUR CLIENT’S SUCCESS
by Michael Houlihan & Bonnie Harvey | Business Blog
We often hear, “Oh, we’re B2B (business-to-business), so we don’t have to worry about customers at the general public level.” The fact is, you do. It is an erroneous assumption that B2B is somehow insulated from the source of most income, the general public. If your...