JUST A LITTLE BIT FURTHER!
by Michael Houlihan & Bonnie Harvey | Business Blog
Most successful startup founders will tell you that it’s going to take a lot of tenacity to succeed. They will all generally tell you that persistence is the better part of valor when it comes to winning. We agree. It takes a great degree of resolve and patience to...
NOW OR LATER?
by Michael Houlihan & Bonnie Harvey | Business Blog
If you’re going to be an entrepreneur, you’d better get used to being told “No!” No is the last thing you will hear before you get a “yes!” But how many times do you have to hear “no” before you get discouraged? And what can you do about this fact of life that comes...
GET YOUR PEANUT IN FRONT OF THE ELEPHANT
by Michael Houlihan & Bonnie Harvey | Business Blog
The first question we ask prospective clients is, “Why are you going into business?” This seems like an obvious first question, but most folks considering taking the big leap don’t really give it the attention it deserves. The answer can determine your strategy,...
KNOW WHAT SHE WANTS TO SEE
by Michael Houlihan & Bonnie Harvey | Business Blog
Finally, you got a lucky break! That big chain stores buyer will finally see you. Your mind is racing with the possibilities: your product in all of her stores, access to all of her customers, your brand “takes off!” Not so fast, Bucko! Do you even know...
MAKE FRIENDS IN “LOW” PLACES
by Michael Houlihan & Bonnie Harvey | Business Blog
When you are from an industry, it’s easy and natural to follow best practices, established policies, and time-honored conventions. Being from outside the industry, it seemed logical to seek advice from the people actually doing the physical work. This turned out to be...