We recently hosted a webinar with SCORE  “The Barefoot Spirit and Company Culture: Sales is King.” To view the taped version of the webinar, please visit SCORE.org and click on “Take this workshop”.  

“Luck is what happens when preparation meets opportunity,” is a quote from the mid-1st century Roman philosopher, Seneca. The idea that success is a result of chance, or luck, is not only disempowering, but simply false. When people say we were lucky to have built such a successful brand, we have to stop them and […]

When we were in New York last week keynoting at the Customer Experience Conference, we had the opportunity to visit and pay our respects at the September 11th Memorial . Last year the new Freedom Tower which symbolizes the rebirth of the World Trade Center was completed, and we witnessed the installation of the needle-like […]

We were interviewed on Fox News Radio’s Kilmeade and Friends show by host, Brian Kilmeade. To listen to the interview, please click the play button below.        

“There are 5.5 million family owned businesses in the US. They generate 57% of our nation’s GDP. They employ 63% of the workforce, and they create 75% of all new jobs,” according to Sheila Neisler of Catalyst Marketing Company, specializing in helping family owned businesses. Last week we were the guest speakers for the Family […]

Everything is dependent on sales. There is no better justification for salaries, offices, production facilities, or even products. With enough investment capital you can have all those things, but they are unsustainable without sales. Our modern business culture has gotten so carried away with funding as the source of all cash that we have forgotten […]

Bonnie was interviewed on CBS New York (WCBS 880) about “Women in Business” by host Pat Carroll. To listen to the interview, click the play button below.    

When Michael was a young boy, his grandfather, a former police officer in the Mission District of San Francisco, would take him to play in Dolores Park where he would summersault down its pristine green banks. Last year almost 15,000 cubic yards of garbage were removed from this historic gem by a so-called progressive city. […]

You’ve done everything right as a producer. You’ve given your customer compelling advertising, stellar reputation, and third-party endorsements to put them in a positive state of mind even before they purchase your product or service. They anticipate a rewarding customer experience. Then you’ve delivered that experience. Your product was in stock, priced right, and provided […]

We were interviewed on the Barry Farber show. To listen to the interview, please click the play button below.