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What is a Brand if not the Founder’s Legacy, Concept, and Intention?

What is a Brand if not the Founder’s Legacy, Concept, and Intention?

by The Barefoot Spirit | Business Blog

So often we see great brands derailed. They seem to have lost track of their purpose and style, their principles and commitments. They often get watered down and diluted by corporate governance, standardization, and complacency. What happened? They lost their spirit,...
Thank you, Mississippi State University!

Thank you, Mississippi State University!

by The Barefoot Spirit | Business Blog

“We were truly honored to have hosted the founders of Barefoot Wine, Michael Houlihan and Bonnie M. Harvey, at our Startup Summit Grand Finale. Their inspiring stories about how entrepreneurship has transformed their lives in the industry left a lasting impact...
Pioneers Have to Break the Ice but Are the First to Benefit…

Pioneers Have to Break the Ice but Are the First to Benefit…

by The Barefoot Spirit | Business Blog

As the founders of Barefoot Wine, Bonnie M. Harvey and I understood the challenges of pioneering a new concept in the market. When we introduced our idea, we had to educate retailers about the untapped potential of catering to women looking for consistent, affordable...
2024 Mississippi State University Entrepreneurship Summit

2024 Mississippi State University Entrepreneurship Summit

by The Barefoot Spirit | Business Blog

Bonnie and Michael were grateful to be judges at the 2024 Mississippi State University Entrepreneurship Summit this April! “We want to extend a heartfelt thank you to our esteemed panel of judges for Startup Summit 2024. These individuals displayed their...
Nanyang Technical University Entrepreneurship’s 8th visit in 9 years to the Sonoma county wine country

Nanyang Technical University Entrepreneurship’s 8th visit in 9 years to the Sonoma county wine country

by Michael Houlihan & Bonnie Harvey | Article, Business Blog

Who We Are Michael Houlihan and Bonnie Harvey co-authored the New York Times bestselling business book, The Barefoot Spirit: How Hardship, Hustle, and Heart Built America’s #1 Wine Brand. The book has been selected as recommended reading in the CEO Library for CEO...
Barefoot Wine Founders Host Nanyang Technopreneurs from Singapore

Barefoot Wine Founders Host Nanyang Technopreneurs from Singapore

by Michael Houlihan & Bonnie Harvey | Article, Business Blog

Michael and Bonnie shared their experiences in Entrepreneurship with Commonly Held Misconceptions, Extreme Weather Survival Products, Special Guest Speaker, Dr Colin T McDonald, Founder of Specialists on Call, and a winery tour hosted by John Balletto and Nick Frey....
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Keynote speakers and New York Times Best Selling Authors Michael Houlihan and Bonnie Harvey

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About Michael & Bonnie:

Michael Houlihan and Bonnie Harvey help companies become more entrepreneurial. They co-authored the New York Times bestselling business book, The Barefoot Spirit: How Hardship, Hustle, and Heart Built Americas #1 Wine Brand. Read more about their humble beginnings to their creation of an international best-selling wine label HERE.

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