Over the past three months, we have conducted a survey of 14 international business accelerators. With their experience, what was their take on startup success and failure? Over the next few months we will be publishing the results of that study.
Our first question was, “What are the most important qualities successful startup founders possess?” Interestingly, with such a wide range of international respondents, the answers were quite similar.
Michael Houlihan and Bonnie Harvey co-authored the New York Times bestselling business book, The Barefoot Spirit: How Hardship, Hustle, and Heart Built America’s #1 Wine Brand. The book has been selected as recommended reading in the CEO Library for CEO Forum, the C-Suite Book Club, and numerous university classes on business and entrepreneurship. It chronicles their humble beginnings from the laundry room of a rented Sonoma County farmhouse to the board room of E&J Gallo, who ultimately acquired their brand and engaged them as brand consultants. Barefoot is now the world’s largest wine brand.
Beginning with virtually no money and no wine industry experience, they employed innovative ideas to overcome obstacles, create new markets and forge strategic alliances. They pioneered Worthy Cause Marketing and performance-based compensation. They built an internationally bestselling brand and received their industry’s “Hot Brand” award for several consecutive years.
They offer their Guiding Principles for Success (GPS) to help entrepreneurs become successful. Their book, The Entrepreneurial Culture: 23 Ways To Engage and Empower Your People, helps corporations maximize the value of their human resources.
Currently they travel the world leading workshops, trainings, & keynoting at business schools, corporations, conferences. They are regular media guests and contributors to international publications and professional journals. They are C-Suite Network Advisors & Contributing Editors. Visit their popular brand building site at www.consumerbrandbuilders.com.
To make inquiries for keynote speaking, trainings or consulting, please contact sales@thebarefootspirit.com.
Michael and Bonnie shared their experiences in Entrepreneurship with Commonly Held Misconceptions, Extreme Weather Survival… Read More
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How Hardship, Hustle, and Heart Built America's #1 Wine Brand. Read More
Michael was recently interviewed on Digital Madvertising by host, Chris Clark. To listen to the… Read More
Michael was recently interviewed on The CEO Forum by host, Robert Reiss. To listen to… Read More