by The Barefoot Spirit | Business Blog
The Positioning Statement is All about Messaging | PERCEPTION, PRICE, AND PERFORMANCE A positioning statement is the message you send to all levels of the market by how you position your product. Ideally, the statement compels the buyer to make the purchase. “If you... YOU GET WHAT YOU PAY FOR!
by Michael Houlihan & Bonnie Harvey | Business Blog, Sales
Brian Tracy once said that most employee behavioral problems are caused by compensation systems. In short, you get what you pay for. Nowhere is this more critical than in how you compensate your sales team. For years we paid our salespeople a commission based on sales... JUST OWN IT!
by Michael Houlihan & Bonnie Harvey | Business Blog
Successful entrepreneurs and their team members take responsibility for their own performance and the performance of others upon whom they depend. In other words, they get the job done. In fact, they take the success of their company, department, and job – well... NO SHORTCUTS TO THE BANK
by Michael Houlihan & Bonnie Harvey | Business Blog
We are often asked to speak about the financial advantages of American entrepreneurial practices when we speak to people in emerging markets. Even though some American entrepreneurs may have forgotten, it is our ethics that ultimately give us the edge. Compare this to... SEND 'EM A MESSAGE!
by Michael Houlihan & Bonnie Harvey | Business Blog, Company Culture, Entrepreneurship
If you are paying your people right, the non-producers can’t afford to stay and the producers can’t afford to leave. No employer wants to keep people who just attend work but don’t contribute, and no one wants to lose someone who is a great producer...