by Michael Houlihan & Bonnie Harvey | Business Blog
The pandemic has resulted in many businesses closing. Many are hanging on by a thread. Others have been turned upside down. And many more have lost customers and sales. What can you do about it? Some may advise you to advertise more. That can be effective. But there... by Michael Houlihan & Bonnie Harvey | Business Blog, Contributed Article
As successful brand builders, we are often asked, “What is the biggest single mistake that new consumer product brand builders make?” Our answer is always the same: “They focus on production and not on sales!” Unfortunately, the first thing that goes through most... by Michael Houlihan & Bonnie Harvey | Business Blog
One of the biggest challenges that entrepreneurs face is not coming up with a good idea as much as it is deciding on which one of their good ideas they want to focus on. You don’t want to put all your eggs in one basket, but you don’t want to be so distracted that... by Michael Houlihan & Bonnie Harvey | Business Blog, Contributed Article
Michael & Bonnie contributed to an article written by Rombus Packaging Limited on the latest trends in retail packaging. To read the article, please visit Rombus Packaging Limited Who We Are Michael Houlihan and Bonnie Harvey co-authored the... by Michael Houlihan & Bonnie Harvey | Business Blog
About this time of year, many students are questioning the value of staying in school. There’s an increasing chorus of proponents urging them to drop out. They say, “You don’t need a formal education anymore, especially if you are planning on being an entrepreneur.”...