by Michael Houlihan & Bonnie Harvey | Business Blog
It’s really hard to give folks a good deal. This is especially true when your price matches a point that is not known for high quality. We ran into this perceived value challenge when we started Barefoot Wine. Our concept was to produce a product that delivered the... SHORTCUT YOUR STARTUP
by Michael Houlihan & Bonnie Harvey | Business Blog
For years, we’ve been hearing from the business media about scaling fast, burn rates, and failing fast. Everything is fast, fast, fast! But the Department of Commerce puts the failure rate of new ventures at 90% within the first 5 years! Now, that is failing fast!... by Michael Houlihan & Bonnie Harvey | Business Blog, Contributed Article
First published on Entrepreneur.com on 7/22/2017 Like most startups, we started out undercapitalized. The only “office” we could afford was our laundry room. We had extra space there because we couldn’t afford a washer and a dryer. Our first desk was an old door we... by Michael Houlihan & Bonnie Harvey | Business Blog
Every company wants to stay relevant and be in the forefront of their industry. This requires an imaginative staff creating new solutions and thinking outside the box. But first you need to change your company culture. This is easier said than done. A positive company... by Michael Houlihan & Bonnie Harvey | Business Blog
Best-Selling Authors Michael Houlihan and Bonnie Harvey Will Recount Lessons Learned Building Top Wine Brand at April Cal Poly Pomona Leadership Forum Their book on transforming Barefoot Wine from the verge of bankruptcy to a leading brand became a New York Times...