Credibility | The Barefoot Spirit

You Build Customer Loyalty by Ditching the Act

by Michael Houlihan & Bonnie Harvey | Business Blog, Contributed Article

In Hawaii, they say, “If you cross someone’s property on the way to the beach, be the first to smile and wave.” This is great advice on so many levels. It shows that you are willing to take the first step to give the other person permission to take the second. And...

5 Ways Today’s Students Can Save Our Democracy

UNCLE SAM NEEDS YOU NOW!

by Michael Houlihan & Bonnie Harvey | Business Blog

Those of us who experienced the early days of social networking were concerned about the simplistic algorithms that were replacing critical thinking. Suddenly it wasn’t about trusted news sources with credentials and legal exposure. Now it was about the sheer number...

Fake News Is Easily Spread on Social Media

YOU ARE THE EDITOR!

by Michael Houlihan & Bonnie Harvey | Business Blog

In these days of rapid change, it’s out with the old and in with the new. In our love affair with all things digital, we have become vulnerable to undocumented and downright false stories. It’s interesting how it creeped up on us. Yes, we all have become susceptible...

Standing on Ceremony Can Lose the Sale

PROFESSIONAL OR IMPERSONAL

by Michael Houlihan & Bonnie Harvey | Business Blog, Sales

Sometimes you can do everything right and still lose the sale. Why? Because the buyers simply don’t like you or your approach. Sometimes in an effort to be professional we can be read as mechanical, sterile, and heartless. Sure, it’s a thin line between too much...