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How Crowdsourcing Built The World’s #1 Wine Brand

How Crowdsourcing Built The World’s #1 Wine Brand

by Michael Houlihan & Bonnie Harvey | Business Blog, Contributed Article

Hi! We are Michael and Bonnie, the founders of the world’s largest wine brand. Did you know that we used crowdsourcing to build Barefoot Wine? Sure, it wasn’t called “Crowdsourcing” back then, but it was the secret to our success! If Necessity is the Mother of...
How Crowdsourcing Is Shaping the Future of Everything

How Crowdsourcing Is Shaping the Future of Everything

by Michael Houlihan & Bonnie Harvey | Business Blog

First published on Entrepreneur.com on 01/13/2018 As fast as things are changing, they are about to change even faster. Technology is making it progressively easier to access the knowledge, experience, and resources of the crowd. We have already seen how applications...
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About Michael & Bonnie:

Michael Houlihan and Bonnie Harvey help companies become more entrepreneurial. They co-authored the New York Times bestselling business book, The Barefoot Spirit: How Hardship, Hustle, and Heart Built Americas #1 Wine Brand. Read more about their humble beginnings to their creation of an international best-selling wine label HERE.

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