How To Get Your Product To The Market
The Seven Sales
You may have a great product at a great price, and people may really want it, but that doesn’t mean you can get it to them. If your product is sold in retail stores, like most consumer goods, it probably has to go through conventional distribution channels. In order...
How to Start a Business with No Knowledge of the Industry
Flying Blind
Sometimes opportunity lands in your lap, but opportunity can be time sensitive, so sometimes you’ll have to act fast, even if it’s in an unfamiliar industry. Today the web is filled with information on every industry, but the learning curve can feel like hitting a...
3 Tips for Start-up Producers
Essentials to Survive and Grow
As much as you may love your product and know that everyone else will love it too, you still need to master these three essentials to survive and grow. 1) Cash Flow Management Reduce your costs by how you buy. Extend your credit by how you pay. Get paid faster by how...
“The Thank You Economy”
On Tuesday we had the pleasure of attending Gary Vaynerchuk’s book signing in Marin County. He champions a classic message for a new generation and a new economy: “Companies that show they care have the market advantage.” Brands have to stand for more than the...
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