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Work with Your Community to Create Advocates

Work with Your Community to Create Advocates

THE CHEAPEST FORM OF ADVERTISING

by Michael Houlihan & Bonnie Harvey | Business Blog

Every time we speak, it never fails that at least one member of the audience comes up and asks, “I’m just a start up, I’m on a very limited budget. How can I afford to advertise and get the word out about my goods and services?” Almost everyone in the...
Why is The Barefoot Spirit So Relevant Today?

Why is The Barefoot Spirit So Relevant Today?

SALES! IT’S WHERE THE MONEY COMES FROM

by Michael Houlihan & Bonnie Harvey | Business Blog

We talk a lot about the Barefoot Spirit. But exactly what is the Barefoot Spirit in essence? It is sales! Period! Presales before you open your doors; growth supported by sales; overhead justified by sales; new team members oriented with sales process maps;...
Think You Need a VC to Start Your Business? Try the Barefoot Spirit Instead!

Think You Need a VC to Start Your Business? Try the Barefoot Spirit Instead!

PROTECT YOUR EQUITY!

by Michael Houlihan & Bonnie Harvey | Business Blog

These days it seems like most people believe that you can’t start a business without some sort of venture capital financing. Shark Tank, Silicon Valley, and most of the business publications underscore this popular premise. In fact, the business plan is now viewed as...
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Keynote speakers and New York Times Best Selling Authors Michael Houlihan and Bonnie Harvey

Recent Posts

  • The Barefoot Spirit: How Hardship, Hustle & Heart Built America’s #1 Wine Brand 🍷
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About Michael & Bonnie:

Michael Houlihan and Bonnie Harvey help companies become more entrepreneurial. They co-authored the New York Times bestselling business book, The Barefoot Spirit: How Hardship, Hustle, and Heart Built Americas #1 Wine Brand. Read more about their humble beginnings to their creation of an international best-selling wine label HERE.

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