The 50-Word Blurb and the 5-Slide Deck
All startups agree on one thing: They need more money. Over the past decade, we’ve worked with many startups. Even though we offer three decades of hard knocks business experience and a ton of contacts, what do you think is the first thing they want from us? You...
Work with Your Community to Create Advocates
THE CHEAPEST FORM OF ADVERTISING
Every time we speak, it never fails that at least one member of the audience comes up and asks, “I’m just a start up, I’m on a very limited budget. How can I afford to advertise and get the word out about my goods and services?” Almost everyone in the...
7 Rules for Successful Delegation
IT’S A TWO WAY STREET
One of the hardest thing for any Type-A business owner to do successfully is to delegate. Some believe, “If you want it done right, you have to do it yourself!” They say, “Nobody can do it like I can do it.” And this may be correct, but sooner or later you must...
3 Ways to Prevent Growth from Killing Your Business!
BUILD OUT OR BLOW OUT?
Expansion, growth, or build-out phase, whatever you call it, it is the most perilous time for your business. This is ironic because the perception from outsiders is that your business must be doing well because it is expanding! But it’s the expansion itself that can...
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