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9 Ways Consumer Products Are Discontinued Right After They Are Approved

9 Ways Consumer Products Are Discontinued Right After They Are Approved

SALES STOPPERS ABOUND!

by Michael Houlihan & Bonnie Harvey | Business Blog

Our new clients were excited when their new consumer product was approved for one of the outlets in a big national chain. They were thrilled with their “success” and were entertaining visions of their product taking off in the multi-store chain. They would sell in...
C-Suite Network – Sales and Consumer Care May Know More About Your Customers Than Marketing and Production

C-Suite Network – Sales and Consumer Care May Know More About Your Customers Than Marketing and Production

STAY INFORMED AND STAY RELEVENT

by Michael Houlihan & Bonnie Harvey | Business Blog

Your marketing people have done a fine job of creating a marketing plan, strategy, and package. They’ve considered the market, the competition and the delivery systems. They have honed the message, dialed in the positioning, and developed the compelling logo, catch...
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Find Out More About How To Build A CPG Brand

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Keynote speakers and New York Times Best Selling Authors Michael Houlihan and Bonnie Harvey

Recent Posts

  • The Barefoot Spirit: How Hardship, Hustle & Heart Built America’s #1 Wine Brand 🍷
  • Something has to change.
  • Book Michael and Bonnie!
  • How to Recognize Opportunity (and Make It Sustainable) KNOCK! KNOCK!
  • Don’t Hurt Your Brand Image with Single-Use Containers – LOOK WHO’S AT THE TOP OF THE HEAP!

About Michael & Bonnie:

Michael Houlihan and Bonnie Harvey help companies become more entrepreneurial. They co-authored the New York Times bestselling business book, The Barefoot Spirit: How Hardship, Hustle, and Heart Built Americas #1 Wine Brand. Read more about their humble beginnings to their creation of an international best-selling wine label HERE.

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