Service | The Barefoot Spirit

Thinking About Taking the Plunge into Entrepreneurship in the New Year?

GET THE BIG PICTURE!

by Michael Houlihan & Bonnie Harvey | Business Blog

A lot of you are sitting on the fence between a comfy, secure job that bores you to death, and taking that adventurous plunge into the unknown – entrepreneurship. What’s going through your mind? Short-term security with a good “solid” job and...

World’s Best Sale Pitch: “My Product will help you Increase Sales”

BUT WAIT, THERE’S MORE!

by Michael Houlihan & Bonnie Harvey | Business Blog

We’ve spent over two decades in sales, and it’s true – nothing happens until the sale is made. We have a friend who described her sales job as “conveying the value proposition of (her) product to (her) buyers.” There are many books written on the subject of...

B2B or Not to Be? That is the Question!

SUSTAINABLE BUSINESS-TO-BUSINESS RELATIONSHIPS ARE BASED ON YOUR CLIENT’S SUCCESS

by Michael Houlihan & Bonnie Harvey | Business Blog

We often hear, “Oh, we’re B2B (business-to-business), so we don’t have to worry about customers at the general public level.” The fact is, you do. It is an erroneous assumption that B2B is somehow insulated from the source of most income, the general public. If your...