wine industry | The Barefoot Spirit

Get the Word Out With Worthy Cause Marketing – Entrepreneur

by Michael Houlihan & Bonnie Harvey | Business Blog

First published on Entrepreneur.com on 09/02/2017 When we started Barefoot Wines, the big chain and box store buyers refused to put it in their stores unless we advertised heavily. You couldn’t blame them. We were unknown at the time. What made matters worse, we were...

University of Lethbridge Teaches Marketing and Management with Real World Experience

LESSONS FROM THE TRENCHES

by Michael Houlihan & Bonnie Harvey | Article, Business Blog, Education, Entrepreneurship, Event

This week we were the Executives in Residence at one of Canada’s premier universities, the University of Lethbridge, with campuses in Calgary, Edmonton, and Lethbridge. In addition to delivering keynotes to several hundred students, faculty, and business...

Forbes Magazine Article

by Michael Houlihan & Bonnie Harvey | Article, Business Blog, Interview

The Incredible Story Of Starting The World’s Largest Wine Brand, Barefoot Wines I was recently speaking with Michael Houlihan, co-founder of Barefoot Wines. This is the story of how two people overcame remarkable odds and built a beloved brand that transformed...

Doubt the Doubts Interview with Paul Blais

by Michael Houlihan & Bonnie Harvey | Business Blog

EPISODE 95 MICHAEL HOULIHAN Posted on October 26, 2013 by Paul Blais Podcast: Play in new window | Download Michael Houlihan, author of the New York Times bestseller The Barefoot Spirit: How Hardship, Hustle, and Heart Built America’s #1 Wine Brand, started the...

VinoPRO makes the 2013 Inc. 500!

DO WHAT YOU DO BEST!

by Michael Houlihan & Bonnie Harvey | Business Blog

VinoPRO, a consulting client of Houlihan & Jones’, was honored this month to be listed in the top half of the Inc. 500 list. To qualify for this coveted honor, award recipients had to show growth of more than 918% since the beginning of 2010. VinoPRO now shares...