Michael Houlihan was interviewed on The Business Matters Radio Show February 4, 2013. Please check out the interview HERE



About Business Matters

Business Matters is a clear voice on the impact business has on all aspects of life. It’s our job to expose the truth as we best can to promote honest debate. Through an open dialog that is not thwarted by hidden agendas or deception, real change that benefits all can emerge.

To help tell our stories, we talk with people who are putting themselves on the line day after day to make sure those in power can’t ignore the consequences of their actions. We mix this with conversations with people who are exposing the disguised actions of business and their partners in government. We have the honor of talking with Pulitzer Prize winner authors, global activist, grass root organizers, Peabody award-winning journalist, former high-level government officials and business leaders.

Listen to Business Matters to find out how you can help reshape business so it serves us all.


Who We Are

Michael Houlihan and Bonnie Harvey Barefoot Wine Founders

Michael Houlihan and Bonnie Harvey co-authored the New York Times bestselling business book, The Barefoot Spirit: How Hardship, Hustle, and Heart Built America’s #1 Wine Brand. The book has been selected as recommended reading in the CEO Library for CEO Forum, the C-Suite Book Club, and numerous university classes on business and entrepreneurship. It chronicles their humble beginnings from the laundry room of a rented Sonoma County farmhouse to the board room of E&J Gallo, who ultimately acquired their brand and engaged them as brand consultants. Barefoot is now the world’s largest wine brand.

Beginning with virtually no money and no wine industry experience, they employed innovative ideas to overcome obstacles, create new markets and forge strategic alliances. They pioneered Worthy Cause Marketing and performance-based compensation. They built an internationally bestselling brand and received their industry’s “Hot Brand” award for several consecutive years.

They offer their Guiding Principles for Success (GPS) to help entrepreneurs become successful. Their book, The Entrepreneurial Culture: 23 Ways To Engage and Empower Your People, helps corporations maximize the value of their human resources.

Currently they travel the world leading workshops, trainings, & keynoting at business schools, corporations, conferences. They are regular media guests and contributors to international publications and professional journals. They are C-Suite Network Advisors & Contributing Editors. Visit their popular brand building site at www.consumerbrandbuilders.com.

To make inquiries for keynote speaking, trainings or consulting, please contact sales@thebarefootspirit.com.