Logos for CPG Brand Builders Require Special Design Considerations / You Get What You Pay For!
While free logo makers are tempting, they often fail to meet the unique needs of CPG brand logos. These logos must account for the following: – Surface Variations: CPG products come in various shapes and sizes, not just flat surfaces. – Handling...
At the Customer Experience Level, Your Sales and Consumer Care People Know More than Your Marketing and Production People
At the Customer Experience Level, Your Sales and Consumer Care People Know More than Your Marketing and Production People 1. Customer Experience and Consumer Care: Marketing teams excel in creating plans, strategies, and branding, but they must adapt based on feedback...
Are you or someone you know thinking of starting a business? 🤔
Maybe you’re in school to learn more about entrepreneurship… You know, starting a business can be both exciting and terrifying at the same time! Trust me… we’ve been there. 🍷 Watch the full video HERE. Who We Are Michael Houlihan and Bonnie...
The 3️⃣ Critical Relationships that Determine the Customer Experience
Does my brand love me back? Dependable Access: Your product must be consistently available. Customers buy because your product is always in stock. If it’s not, they’ll switch to a more reliable competitor. Even loyal customers will leave if your product...
The Customer Can Only Give You 2️⃣ Things
The customer can only give you 2️⃣ things… Money and Feedback There should always be a permanent communication channel between sales and sales support. How can the sales team improve without leveraging customer feedback? Watch the full video HERE Who We Are...
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