THE NEXT STEP IN BUSINESS AUDIO? ASK THE CROWD!
STORY AS COMMUNICATION, FROM CAVEMAN TO WALKMAN When humans listen to a story something amazing happens. each individual in a crowd reaches into their own personal memories to create and complete the scenes in which the action takes place. In other words, they source... How Crowdsourcing Built The World’s #1 Wine Brand
Hi! We are Michael and Bonnie, the founders of the world’s largest wine brand. Did you know that we used crowdsourcing to build Barefoot Wine? Sure, it wasn’t called “Crowdsourcing” back then, but it was the secret to our success! If Necessity is the Mother of...
Breakthroughs Are Rarely as Spontaneous As They Seem
Today it seems like we are hearing about a new breakthrough every day. It’s easy to get the idea that these breakthroughs are instantaneous bolts of clarity from very gifted people. Once in a while there is a sudden stroke of genius that leaves us all in awe. But most...
What Does Sailing have to do with Musicals?
IT’S THE BASICS!
We had a pop-up opportunity to take our friends to the Mountain Play performed outside on the top of Mt. Tamalpais overlooking San Francisco from 2000 feet. It’s a truly spectacular outside amphitheater built over 100 years ago out of granite stones in ascending...
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Top 5 Business Audiobooks of 2020
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