by Michael Houlihan & Bonnie Harvey | Business Blog, Contributed Article
You often see line items on business plans for the cost of goods sold, also known as COGS. Most startups are painfully aware of the cost of goods. But there is another cost that is even more painful if it’s overlooked. That is the cost of sales. In today’s “scale fast... by Michael Houlihan & Bonnie Harvey | Business Blog
Startups have been told by investors, advisors and the media to “scale fast!” The idea is to dominate your space, crush the competition, and become an acquisition target as quickly as possible. You’re even told to “fail fast!” Seems like everything is fast, fast,... BE FRIENDLY; PAY LESS!
by Michael Houlihan & Bonnie Harvey | Business Blog
A big part of our “Barefoot Startup” movement is being, well, friendly! You may have the world’s greatest app, most awesome hardware, or must-have consumer product, but the colder your attitude, the higher your price of doing business! Instead of crying about how much... “FOR GOD’S SAKE, DON’T PANIC!”
by Michael Houlihan & Bonnie Harvey | Business Blog
FDR said at his 1932 inauguration, deep in the great depression, “The only thing we have to fear is fear itself.” It’s only natural to feel anxiety, uncertainty, and apprehension when you think of possible negative consequence of any business venture. It’s easy to... by Michael Houlihan & Bonnie Harvey | Business Blog
“My idea is so great, I’m guaranteed success!” We see too many entrepreneurs falling in love with their products and kidding themselves into believing that their idea itself is all they need to make them a screaming success. Warehouses are filled...