PEOPLE WANT TO BE APPRECIATED
by Michael Houlihan & Bonnie Harvey | Business Blog, Worthy Cause Marketing
You love sharing a new restaurant or hiking trail with your friends, right? It’s part of human nature to want to share a new discovery with others. You not only sincerely want to improve their lives, but you also want to be appreciated for doing so. You certainly...
GET WITH THE PROGRAM!
by Michael Houlihan & Bonnie Harvey | Business Blog, Sales
The calendar year is already divided up into at least 9 distinctive selling seasons. Each selling season, for the most part, is named after the 3-day holiday they run through. The selling seasons all start right after the previous holiday and end on the next holiday....
THE LONG WEEKEND
by Michael Houlihan & Bonnie Harvey | Business Blog, Sales
Everybody in the consumer products business knows how important the winter holidays are to retail sales. But wait, there’s more, a whole lot more! In fact the entire year can be divided up into at least 9 selling seasons. Each one can have special significance for...
THERE IS NO LACK OF OPPORTUNITIES
by Michael Houlihan & Bonnie Harvey | Business Blog
We are frequently asked by aspiring entrepreneurs, “How do I spot the next big opportunity?” The short answer: do something, anything, but get going! It’s hard to see what the folks in the cars on the freeway are wearing until you catch up with them. From the road...
GET THE BIG PICTURE!
by Michael Houlihan & Bonnie Harvey | Business Blog
A lot of you are sitting on the fence between a comfy, secure job that bores you to death, and taking that adventurous plunge into the unknown – entrepreneurship. What’s going through your mind? Short-term security with a good “solid” job and...