Work with Your Community to Create Advocates
THE CHEAPEST FORM OF ADVERTISING
Every time we speak, it never fails that at least one member of the audience comes up and asks, “I’m just a start up, I’m on a very limited budget. How can I afford to advertise and get the word out about my goods and services?” Almost everyone in the...
Taking the Inc. 500 Survey is an Eye Opener
WHAT MAKES SUCCESSFUL ENTREPRENEURS TICK?
Is there a set of characteristics all entrepreneurs share? What differentiates them from other folks? Below are the questions asked in the September issue of Inc. Magazine. In this issue, they list their annual Inc. 500 greatest and most inspiring entrepreneurs of the...
Be an Entrepreneurial Job Applicant – A Message to Grads
EMPLOYER OR CUSTOMER?
If you are a recent college grad, you may be hitting the employment market about now. You may think you are searching for a job, but maybe you should be searching for a “customer.” “I need to pay my bills,” you say, or “I need some security,” but by changing the...
Successful Entrepreneurs Must Constantly Sell to Each Business Relationship
Have Their Best Interests at Heart!
Most agree that selling products and services are at the core of any successful business. Without sales there is simply no money to pay the bills and the business fails. But there are other, less obvious types of “sales” that are just as essential to the success of...
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