THE CHEAPEST FORM OF ADVERTISING
by Michael Houlihan & Bonnie Harvey | Business Blog
Every time we speak, it never fails that at least one member of the audience comes up and asks, “I’m just a start up, I’m on a very limited budget. How can I afford to advertise and get the word out about my goods and services?” Almost everyone in the... NORTH TO ALASKA!
by Michael Houlihan & Bonnie Harvey | Business Blog
We recently had the honor of the opening keynote for the Alaska Small Business Development Center’s first annual Vitalize Alaska Conference. The conference was the brainchild of Jon Bittner their new Executive Director. He wanted to encourage and inspire innovation... “I KNOW THAT JOB!”
by Michael Houlihan & Bonnie Harvey | Business Blog
The advantages of starting a business when you are undercapitalized are priceless. They can force you to be creative, resourceful, and frugal. They focus your attention on sales to achieve a positive cash flow quickly, before you go out of business. They can save you... GIVE THEM A REASON!
by Michael Houlihan & Bonnie Harvey | Business Blog
We feel compelled to weigh in on the sensationalized debate over whether or not your business needs a social mission. Entrepreneurial pundits like Kevin O’Leary are saying no, “Profit is the Mission.” Basically the argument says so much is required to keep your... PEOPLE WANT TO BE APPRECIATED
by Michael Houlihan & Bonnie Harvey | Business Blog, Worthy Cause Marketing
You love sharing a new restaurant or hiking trail with your friends, right? It’s part of human nature to want to share a new discovery with others. You not only sincerely want to improve their lives, but you also want to be appreciated for doing so. You certainly...