worthy cause marketing

The Wine Business is a Hospitality Business

THE WINE EVENTS ARE COMING!

by Michael Houlihan & Bonnie Harvey | Business Blog

We’re often asked if we miss the wine industry. First off, we still have clients in the wine industry and we are helping them with what we’ve learned building a bestselling wine brand. But we have branched out into other industries, and we are speaking to schools of...

How We Wrote The Barefoot Spirit

BUSINESS BOOK OR BEACH READ?

by Michael Houlihan & Bonnie Harvey | Business Blog

When we started writing The Barefoot Spirit, we wanted to share business concepts we had learned building a successful business from scratch. In order for the reader to benefit from those concepts, we knew it had to be entertaining so people would finish it. Books...

BeInkandescent Magazine June 2013

by Michael Houlihan & Bonnie Harvey | Business Blog

Inkandescent Magazine Wrote a recent article on the art of leaning in after the book “Lean In” by Facebook COO, Sheryl Sandberg. Inkandescent asked us for insights on how we worked together to build Barefoot Wine and about our book “The...

The Barefoot Spirit Defined

IT TAKES HARDSHIP, HUSTLE, AND HEART TO SUCCEED

by Michael Houlihan & Bonnie Harvey | Business Blog

Many people have asked us, “What are you guys selling, exactly?” We are no longer selling wine. Now we sell books, speaking engagements, and consulting services, and what we really have to offer is an idea. We call it, “the barefoot spirit.” Simply stated, the...

Women’s Equality in the Workplace is Just Good Business!

GENDER PREJUDICE = BRAIN DRAIN

by Michael Houlihan & Bonnie Harvey | Business Blog

Sheryl Sandberg, Yahoo COO, author of Lean In: Women, Work, and the Will to Lead, is the founder of the Lean In Movement. She was the keynote speaker at the Professional Business Women of California conference in San Francisco this week. More than 4000 business and...