B2B or Not to Be? That is the Question!
SUSTAINABLE BUSINESS-TO-BUSINESS RELATIONSHIPS ARE BASED ON YOUR CLIENT’S SUCCESS
We often hear, “Oh, we’re B2B (business-to-business), so we don’t have to worry about customers at the general public level.” The fact is, you do. It is an erroneous assumption that B2B is somehow insulated from the source of most income, the general public. If your...
5 Ways to Increase Your Service Business
YOU CAN’T UNRING THE BELL
In this two part series we are addressing service businesses. Last time we identified a way of classifying your clients and customers. This time we will offer some ways to increase your business. Your goal is to get more referrals. These are new customers who were...
How to Improve your Service Business
“YOU GOT TO SERVE SOMBODY” – BOB DYLAN
Over half of all businesses are service businesses. These industries include many professions from legal and engineering to hair cutting and plumbing. All these services require excellent management, positive company culture, and most important, return clients. Brian...
A Solid Business Foundation is Necessary for Success
WOULD YOU WORK FOR YOURSELF? WOULD YOU BUY YOUR OWN PRODUCT?
When you build a house, the foundation must be laid strong and straight. If it’s not, the framers try to make up for it. When they can’t, the drywall guys try to make up for it. When they can’t, the painters try to make up for it. When they can’t, you’re going to have...
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